Flying High in a Competitive Industry (McGraw)

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Flying High in a Competitive Industry (McGraw)


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Publisher: McGrawHill, ISBN 9780071249645

Writer : Heracleous, Wirtz & P. (Produced 2005)

Pages : 248

Format : A5, Hardback

Subject : Civil Aviation

Description : Singapore Airlines (SIA) is widely acknowledged as one of the leading airlines, if not the best airline, globally. This book provides insights into a simple but intriguing question: How has SIA managed to outperform other flag-carriers for decades, in an

In stock : Yes

Price: Euro 16.00

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